• Henry Fosdike

U-Earth partners with Williams Racing

Updated: Oct 26, 2020

U-Earth is delighted to announce that we have partnered with Williams Racing for the remainder of the 2020 FIA Formula One Season.

U-Earth will be providing their innovative biotechnology products to enhancing the safety of the Williams Racing team and designating their paddocks as Pure Air Zones.

Williams Racing will enjoy all the benefits of clean air from the AIRcel 70 air purifier, which not only captures contaminants but destroys them using our U-Ox formula.

In addition, the team will wear the Williams Racing-branded U-Mask Model Two with drivers George Russell and Nicholas Latifi wearing personalised U-Masks, which will sport their respective logos.

Tim Hunt, Commercial and Marketing Director of Williams Racing said: “With the battle against the COVID-19 pandemic continuing on a global scale, health and safety, air quality, and excessive waste from disposable face masks form a bigger challenge than ever. Working with U-Earth Biotech ensures that our team feels safe and protected at work, whilst also making a conscious effort to do this in a sustainable manner. We look forward to working with them for the rest of the 2020 Formula One season.”

Lorenzo Di Cataldo, Head of Partnerships for U-Earth Biotech said, "We are very happy to be partnering with Williams Racing to provide the team with U-Earth’s first of its kind air purifiers and bespoke, reusable face masks that contain our unique biotechnology, keeping them safe on and off the track. Working alongside Williams Racing we are able to offer unrivalled protection against air contaminants and viruses which is more important now than ever before.”

For more information about the partnership with Williams Racing, please feel free to visit their website.


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